Nerve:
Screwing
Your Mind with Intelligent Erotica
by
David Chiu
When
you think about sex on the Web, you immediately think of the
thousands and thousands of awful pornographic sites on the information
superhighway. Type in the word sex in one of the search engines
and your computer becomes a virtual paradise of crap-sometimes
titillating, other times disturbing. One forgets about sex and
erotica in the context of how it affects society, culture, and
the way we view relationships. With that respect, to a significant
degree, Playboy had ignited the sexual revolution in America
over forty years ago with its magazine.
Now Nerve.com (www.nerve.com) looks poised to inaugurate a new
way of how we look at sex in the digital age. Launched two years
ago by CEO Rufus Griscom and President Genevieve Field, Nerve.com
is a website that features insightful fiction and essays on erotica
as well as fine quality photography from renowned artists. The
magazine's presentation of sex pushes the envelope with fun,
honesty, and intelligence.
The site has already gained media attention from CNN to the Village
Voice, and is currently expanding their empire. In November,
Nerve will launch its community space where readers can build
their own homepage, have e-mail, post messages on bulletin boards,
and place and answer personal ads. Just recently, Nerve launched
a print version of the site (watch out Playboy) and though
it is a new medium, they are keeping the philosophy of the company
intact.
NewBeats.com has a chance to talk to Nerve's Lorelei Sharkey,
Associate Editor and Director of Community. Ms. Sharkey spoke
about the site, its philosophy on its literate erotica, and what
lies ahead.
1.
As associate editor, you field the story submissions to Nerve
-- what are your criteria in judging a piece? Have you come across
anything that was way off the mark?
We're
looking for great writing that examines different aspects of
the sexual experience in distinctly new ways. Some people who
stumble uponNerve.com immediately assume that writing about sex
automatically equals either conventional erotica or technical
instruction; it's understandable considering there haven't been
many alternatives over recent years (which is where Nerve comes
in). So we often get interesting work that's erotic or educational,
but that just doesn't mesh with our style. (If sentences like
"Love juice dripped down her velvety inner thigh appear
in the first paragraph of a submission, I'm pretty sure that
piece in its entirety is not going to be quite right for Nerve.)
2. For someone who was living in a cave in the last 40 years,
how does Nerve define the term "literate smut." Do
you think those terms contradict each other?
We
would define it, very simply, as cliche-shattering prose and
fiction as well as striking photography about sex that inspires
and challenges the reader/viewer. However, we actually don't
use the term "literate smut" to describe Nerve anymore
because too many people were taking it too seriously rather than
appreciating its irony. For us, the charm of it was the contradiction,
the unexpected juxtaposition of one sort of highbrow word with
another endearingly old-fashioned, almost out-dated lowbrow one.
But we'd often get people saying "What your doing is great,
but why do you call it 'smut'? That's so negative and doesn't
do your content justice." So we've dropped it to avoid confusion.
3. I read you are planning the print version of Nerve, ironic
because it is usually the other way around. Any marked differences
with the magazine compared to the website?
We're
delighted to be one of the forerunners of online magazines branching
out into print; a print version has always been a goal of ours,
so we're thrilled to see it finally coming together. There will
be some overlap, but there will definitely be features that are
unique to the print mag, just as there will be content you can
only access on the Internet.
4. A prude might read the articles/essays and look at the
photography and might interpret them as pornographic? How do
you counter that? Is there a fine line between good taste and
bad taste when it comes to sex and erotica?
I
imagine there are people who aren't necessarily "prudes"
who would consider what we publish pornographic. As D. H. Lawrence
once said, "What is pornography to one man is the laughter
of genius to another." It's all very subjective. We have
a fairly specific aesthetic and style that we stick to. Basically,
we're much more interested in the realities of sex rather than
the fantasy, and I think that's what sets us apart from most
sex-related material out there. We're also dedicated to originality
and feminism -- two things you don't find much of in traditional,
formulaic, male-oriented pornography. At the other end of the
spectrum, there are people who criticize us for being too tame
and highbrow, not hard-core enough. Luckily, we've found that
there is a huge audience out there that shares our tastes (whether
"good" or "bad").
5.
What attracted you to work at Nerve? You don't often hear people
say they work at an erotica webzine? What aspect of Nerve that
you take pride in--what makes it unique?
I
was criticized by a friend once for sounding like a cult member
when I talked about Nerve; it's one of the less desirable effects
of having job you love and believe in. That said: What attracted
me to Nerve, what I take pride in here, and what makes it unique
are all pretty much the same things: Nerve's dedication to great
writing, art and design; its intelligent, atypical, inclusive
vision; its very cool founders; the fact that it was a small
start-up in such a young, exciting industry; its
growth potential; and the fact that it's based in NYC, my hometown.(By
the way, it's interesting how you've phrased the question because
I wouldn't say that I worked at an erotica zine. Traditional
erotic narrative is often formulaic and euphemistic in its attempt
to get the reader off. Nerve is much more interested in publishing
great new writing than in titillation. So I always say I work
at a smart literary and photography magazine that happens to
be about sex.
6. You recently participated with 200 other people in a nude
photo shoot by Spencer Tunick [Tunick is (in)famous for gathering
large groups of volunteers to pose naked in various public places].
You described that experience in your monthly letter from the
Editors on the site (www.nerve.com/editors/october99). I'd like
to hear from you why you decided to participate. Was it something
that you wanted to do? Did you think long and hard about that
or was it a spontaneous decision? Did it feel liberating or nerve-wracking
or both doing this at 5AM in Brooklyn with other naked strangers?
And of course, when it was all said and done, were you able to
find yourself in the photo?
My
friend and fellow Nerve editor Emma Taylor and I decided to do
it because it was something we never thought we'd do. And because
we thought it would be such an usual experience that we'd remember
forever, like jumping out of a plane. We told no one before we
did it. Afterwards, we wanted to tell everyone. It really was
on our way home at 7 in the morning that we realized all these
parallels existed between what had just participated in and what
we hope participation on NerveCenter will be like; that's when
we had our next letter from the editors. When Spencer brought
the contact sheets by the office, we immediately scanned them
for familiar body parts, which we recognized but that I bet no
one else would, thankfully because they were virtually hidden
in that huge sea of skin.
7. Nerve's future looks very promising with the print version
of the site and its own web community? What are the goals of
the site and what do you hope to accomplish?
Borrowing
from our mission statement: We started Nerve because sex is a
subject in need of a fearless, intelligent forum for both genders.
We believe that women (men too, but especially women) have waited
long enough for a smart, honest magazine on sex, with cuntsure
(and cocksure) prose and fiction as well as striking photographs
of naked people that capture more than their flesh. But we're
not on some fix-eyed mission to rally the forces of sexual revolution.
Though some would dispose of taboos entirely, we prefer to gnaw
on them like squeaky dog toys. Of course it's not lost on us
that a world without taboos would be a little less in need of
Nerve. So, we're hoping to give as many people as possible a
look at sex that's more graphic, forthright, and topical than
"erotica," but less blockheadedly masculine than "pornography."
And we're hoping to continue to do that in new ways, whether
it's through the print magazine or the community space or other
multimedia projects we've got in the works.
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