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Alice Peacock
By David Chiu
Alice Peacock's music seems to be an anomaly
in comparison to the disposable pop of our times. In this era
of mass music marketing and crass commercialism, it is refreshing
to know that there are some artists like Peacock who can make
music with emotion and intelligence. On her previous album Real
Day and her upcoming major label debut, the key ingredient in
her sound is honesty, and when you hear her lyrics and voice,
you can believe her words as gospel.
The modesty of her words and homogeneous
sound can be traced to her humble background. Originally from
White Bear Lake, Minnesota, Peacock grew up in a creative environment
where the radio and music was part of the family. However, even
when Peacock sang and played music growing up, she studied theater
at Lawrence University and spent summers working at Wisconsin's
American Folklore Theater. Acting contributed partly to the live
performance skills she would hone later as a musician.
When she graduated, she moved to Los Angeles
where she had done radio and TV commercials. But she felt that
music was really her true calling and started pursuing it seriously.
She picked up her guitar and started writing songs while relocating
to Chicago.
Now this is the part of the story that
reads like a fairy tale. Peacock recorded a demo CD that was
sent to Amazon.com's Advantage Program for independent acts,
where it became one of Amazon's Top 10 Emerging Artists. A program
director from a Philadelphia radio station bought the CD and
was impressed on what he heard. He contacted Peacock who advised
her on how to market the CD professionally.
Her debut record Real Day earned her critical
raves, and constant touring with the likes of John Gorka and
Lucy Kaplansky helped her cause. Peacock started working on her
next record and was going to release it herself until it was
picked up by Aware/Columbia Records (home of Train and Five For
Fighting) for distribution. And the rest they say is history...
Nearly all of the songs on her new self-titled
album (which also contains contributions from the aforementioned
Gorka, Emily Saliers of the Indigo Girls, and John Mayer) offer
some down one to earth, even uplifting songs (i.e "I'll
Be the One). Peacock's breathy, almost reedy vocals support her
wistful sounding songs, whose standouts include "Leading
With My Heart," the exuberant "Imagination," the
tender piano ballad of "Some Things Get Lost," and
the upbeat "Into the Light."
In a phone interview, the amiable and engaging
Peacock talked about her music and how she got to where she is
right now.
1. How would you say making your self
titled album different, or similar to the first album Real Day?
It's different in approach in that I worked
with a producer on the second one, who is a good friend of mine.
We've been wanting to work together for a long time. I wanted
another set of ears. I knew the material was strong and I wanted
to create a more concise sound. I wanted this record to be congruent
that way. The second record we had a little more time and a little
more money to spend.
This new record was done independently.
I was going to release it myself, when a friend of mine brought
it to Gregg Latterman at Aware. Basically Aware/Columbia bought
the record.
2. In your own words, how would you
describe your sound?
I would say pop music with intelligent
lyrics. My lyrics are memorable and there are some radio hooks.
I think the lyrics are thoughtful and personal.
3. The self-titled debut album Alice
Peacock is full of rootsy yet expressive slice of life numbers.
I think there are a really a bunch of strong
songs on there and I don't think there were any bad songs that
I would skip over.
4. How would you describe the process
of writings songs? Words or music first?
For me I 'll be messing around, playing
and noodling around the keyboard or playing the guitar. I'll
hear some pattern or some riff and I'll start singing a a melody
with a dummy lyric. A lot of the words may be the titles of the
songs or themes or something, and the song builds itself around
that.
5. What accounts for the fact that your
music is very rich and melodic and yet real for the listener?
Being honest and expressive...it's sort
of therapeutic in a way. If somebody else can identify with it
and connect with it, that's great.
6. Was their a music scene growing up
where you were in Minnesota?
I didn't really get into a scene until
probably college, and then probably when I moved to Chicago,
trying to figure out who I was as an artist.
7. Who were you listening to growing
up? Which artists you would say were influential?
I listened to my older sister's records.
I definitely listened to James Taylor, Carole King, Joni Mitchell,
Neil Young, the Beatles, the Stones, Led Zeppelin, the Eagles.
I also liked a lot of the soul singers. Stax, and Motown. For
me, it was singing along to my favorite stuff and finding my
own voice. Once I started writing my own songs I went back to
these writers again--Tom Waits and Ricki Lee Jones. a lot of
different styles.
8. I read that you studied theater at
Lawrence University. Even though you played and sang before,
what did you wanted to become first a musician or actress? Did
acting on the stage hone your skills as a musical performer?
I wasn't sure. I loved theater and I always
acted. I thought Musical theater, that would be fun. I wasn't
really sure what I wanted to do. Frankly it was kind of an easy
major for me. I thought to myself I would go to new York and
do musical theater. At some point shortly right after college,
I realized music was more my spiritual thing, that's where my
sound was. While I loved to act I felt it was more important
to sing my own words that someone else's. Acting and singing
both inform each other--it's sort of theatrical.
9. So having acted played a part in
shaping you as a musical performer?
It made e such more comfortable in a lot
of different situations. Although as an actor, you are playing
a part. With me, I'm myself.
10. What were some of the commercials
you did?
One for Walmart...and one for Lazy Boy.
It was not a lot but it was enough so that I didn't have to waitress.
I just did whatever jobs I could.
11. Is it difficult for you to play
to new audiences unfamiliar with your music?
I've been doing that for God knows, forever.
You just go out there and say I'm gonna win them over! You just
get a few fans at a time.
12. What do you hope to accomplish or
bring across to people when they hear your music say five to
ten years from now?
That I'm honest and real and just like
them. I hope to make a connection with a person who can be cheered
up or identify with something. The music that has made an impact
on my life healed me in some ways.
It's got to be great if the music takes
off.
I'm not afraid of commercial success. I
will take that if it comes my way. Hopefully I could make more
of a difference with people hearing about my music. I like to
be around other interesting creative people. I hope to be doing
this for the rest of my life. Just to continue to grow and being
able to make music is a very cool thing.
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